Case Study

Deluxe Plumbers

Deluxe Plumbers is a reputable plumber vetting service based in Texas, USA. With their meticulous vetting process, they choose and connect reliable plumbing service providers with customers.
Case Study

Deluxe Plumbers

Deluxe Plumbers is a reputable plumber vetting service based in Texas, USA. With their meticulous vetting process, they choose and connect reliable plumbing service providers with customers.

Project Overview

We were tasked to transform Deluxe Plumbers’ digital presence, boosting their visibility to the target audience, and generating significant leads. The business was supposed to reach every Texan seeking reliable plumbing services. There was a strong need for business growth which was only attainable with an impeccable website design and SEO. We immediately started steering our efforts towards these well-defined goals, achieving a significant increase in conversions in a brief time.

Through strategic SEO, web design, and content optimization, Byte Glint helped Deluxe Plumbers establish a strong online presence.

Project Overview

We were tasked to transform Deluxe Plumbers’ digital presence, boosting their visibility to the target audience, and generating significant leads. The business was supposed to reach every Texan seeking reliable plumbing services. There was a strong need for business growth which was only attainable with an impeccable website design and SEO. We immediately started steering our efforts towards these well-defined goals, achieving a significant increase in conversions in a brief time.

Through strategic SEO, web design, and content optimization, Byte Glint helped Deluxe Plumbers establish a strong online presence.

Objectives

  • Increase organic traffic to their website
  • Improve search engine rankings for relevant keywords
  • Generate high quality leads

Byte Glint’s Services Help Your Business Build a Powerful Digital Presence

Challenges

Diminished reach to target customers
Low search engine rankings
Struggling to attract and convert potential customers
Inefficient web design and outdated content

Solutions & Implementations

Outcome-Driven Website Design

SEO Optimization

With a thorough keyword analysis, we identified relevant search terms and incorporated them into website content, meta descriptions, headings, and internal linking to improve rankings.
Result:
Our On-Page and Off-Page SEO strategy was incredibly successful, resulting in a ranking boost for main keywords such as ‘plumber Dallas’, ‘emergency plumbing’, or ‘need a plumber’
Improved rankings, and a 22% increase in impressions

Web Design

Byte Glint’s experts successfully crafted a positive user experience. Deluxe Plumbers’ website transformed into a visually appealing, user friendly website with seamless navigation.
Result
Improved page load speed and mobile-friendliness resulted in a 50% increase in leads and improved lead quality
50% increase in quality leads

Targeted Landing Pages

For a better reach, one of our digital marketing strategies for Deluxe Plumbers was to develop targeted landing pages for specific plumbing services and locations.
Result:
Location-targeted landing pages and services saw a staggering 350% increase in click rates in just one month, from February to March 2024.
Increased clicks by 350% in one month

Niche-Specific Content

Our content team was directed to produce high-quality blogs and content that addressed the needs of target customers and sparked their interest.
Result:
Niche-specific content on Deluxe Plumbers’ website established authority, building trust and loyalty among potential customers. This resulted in higher engagement and conversion rates.
50% rise in conversion rates
Improved rankings, and a 22% increase in impressions

SEO Optimization

With a thorough keyword analysis, we identified relevant search terms and incorporated them into website content, meta descriptions, headings, and internal linking to improve rankings.
Result:
Our On-Page and Off-Page SEO strategy was incredibly successful, resulting in a ranking boost for main keywords such as ‘plumber Dallas’, ‘emergency plumbing’, or ‘need a plumber’
50% increase in quality leads

Web Design

Byte Glint’s experts successfully crafted a positive user experience. Deluxe Plumbers’ website transformed into a visually appealing, user friendly website with seamless navigation.
Result:
Improved page load speed and mobile-friendliness resulted in a 50% increase in leads and improved lead quality
50% rise in conversion rates

Niche-Specific Content

Our content team was directed to produce high-quality blogs and content that addressed the needs of target customers and sparked their interest.
Result:
Niche-specific content on Deluxe Plumbers’ website established authority, building trust and loyalty among potential customers. This resulted in higher engagement and conversion rates.
Better SEO and readability.

Content Update

Form Placement:
  • Updated content for better SEO and readability.
  • Result: Impressions increased by 134%, and the average SERP position improved from 22.6 to 18.7.
  • Improved content readability increased user retention by 25 seconds.

Ensuring the Digital Edge Your Business Deserves

Content Marketing

Optimzed Content

  • Added concise summary points and persuasive copy
    to product pages.
  • Result: Overall orders increased by 95% in 2024 compared to 2023, and the average Order value increased by 9% (from $211.41 to $229.96).

Main Page Improvements

'Why Choose Us' Section:

  • Added a compelling ‘Why Choose Us’ section to the main page.
  • Result: Conversions increased y increased by 113% in the last 90 days compared to the previous year 2023.

Results

Conversion Rate Improvement:
Significant reduction in user drop rates and increased sales from the optimized landing page.
Sales Growth:
Remarkable increase in overall orders and average order value.
Enhanced User Experience:
Improved content readability and strategic placement of elements leading to better user retention and engagement.

Conclusion

The collaborative effort between Byte Glint and Leather Skin Shop resulted in a highly optimized and user-friendly website. The strategic web design and development changes have substantially increased conversion rates, user engagement, and overall sales.

Client Testimonial

Working with Byte Glint has been a game-changer for us. Their strategic approach to web design and development has significantly improved our website’s performance and boosted our sales. We couldn’t be happier with the results.