VScrawl
Leather Skin Shop
Project Overview
Representatives from VScrawl got in touch with Byte Glint to design a comprehensive online platform for their business, which is all about making document signing easier and streamlining workflows. They also wanted an integrated system for securely managing documents and wanted their content needs met to educate their audience.
We crafted a strategy to simplify their document management and increase their conversion rates by enhancing user engagement and increasing client satisfaction.
Project Overview
The goal was to increase conversion rates, improve user experience, and boost sales through strategic web design and development.
Objectives
- Enhance engagement with user friendly design
- Improve document management efficiency with streamlined workflow integration
- Ensure a seamless digital signing experience for higher client satisfaction
- ● Increasing conversion rates for the platform
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Challenges
Solutions & Implementations
Progressive Website Design
Innovative Design
It was about time VScrawl had a website with a contemporary design to help portray the significance of its digital signature services.
ResultA redesigned website with modern aesthetics effectively communicates VScrawl's value proposition, driving a 110% surge in user engagement within the first quarter.
Streamlined User Interface
VScrawl’s website required an intuitive interface to help users explore services, request demos, or sign up easily.
ResultResult: With a user friendly design, we enabled a streamlined digital signing process, resulting in a 65% improvement in document management efficiency.
Workflow Integration Features
We added website features that empower users with effortless document upload, signing, and management capabilities.
ResultNot only a streamlined workflow integration eased document management, clients were also able to save 30% on operational costs related to it.
Security Enhancement
Being a digital signature service, Vscrawl needed robust security measures to gain clients’ trust for digital transactions. We added features like data encryption and secure user authentications to ensure confidentiality.
ResultPositive feedback with a 90% client satisfaction rate was reported due to the enhanced security.
User Behavior Analysis:
Findings from Microsoft Clarity:- 30% of users did not scroll down the first fold and left the page.
- Users browsed collections to find the right product after visiting the custom page.
Changes Implemented
Form Placement:- Moved the form to the top of the page to make goal completion easier
- Result: User drop rate reduced from 30% to 18%.
Product Listings:
Added product listings in four categories:- Men Motorcycle Jackets
- Women Motorcycle Jackets
- Result: Sales from this landing page increased by 18%.
- Double Rider Jackets
- Cafe Racer Jackets
Content Update
Form Placement:- Updated content for better SEO and readability.
- Result: Impressions increased by 134%, and the average SERP position improved from 22.6 to 18.7.
- Improved content readability increased user retention by 25 seconds.
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Engaging Content
Adding Educational Resources:
- Provided comprehensive resources including tutorials, case studies, and FAQs to educate users on the significance and usage of digital signatures
- Result: A 50% increase in conversion rates was observed, with a significant boost in visitors signing up and using VScrawl services.
Results
Conclusion
